Cadbury's an English company (that is owned by Nestles, based in the USA) put out a billboard ad saying, "Move over, Naomi Campbell, there's a new diva in town" - the Diva being a Cadbury's chocolate bar.
Blacks are outraged and are crying racism, and the billboards have been taken down, but you may be sure a lawsuit will shortly be filed and everyone who works at Cadbury's will have to go to sensitivity training, ya da ya da.
This despite the fact that blacks, in a romantic mood, have been known to refer to themselves as chocolate. "Try a bit of this dark chocolate tonight,". Well, maybe I've seen too many Eddie Murphy movies.
What I find incredulous about this story is that the Cadbury's advertising department apparently devised this advertisement without asking for permission from Naomi Campbell to use her likeness. That is just advertising 101! You can't use the likeness of anyone, let alone a celebrity, without getting their permission and paying them to do so!
So I'd say whoever devised this advertising campaign deserves to be fired, but not because of "racist content" but rather because he or she obviously does not know the simplest rules of his or her job.
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