I've seen this commercial a couple of times in the past, but just watched it now on CBS, 2.49 pm, during the Golf tournament.
"Make yourself more attractive to $100K employers" is the tagline.
The commercial? Middle-aged guys (at leasast it's mostly guys, I saw only one woman) in a slow-motion photo shoot, striking sexy poses.
Just another commercial that uses sex to sell, and not subtle, restrained sex, either.
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